Resultados para "Strategies" · 64 coincidencias
Brand loyalty is one of the main objectives of marketing, due to its impact on the sustainability of organisations; however, the explanation of how this type of loyalty is built in the sports industry is complex, due to…
Disinformation is spread to manipulate public opinion for malicious purposes. Mathematical modeling was used to examine and optimize several strategies for combating disinformation—content moderation, education, and cou…
Research regarding university management from the field of marketing has been increasing, as well as the differential strategies designed by universities to attract and retain both students and teachers. One of them is …
This study analyzes the Škoda Experts automotive center with the aim of identifying its strengths and weaknesses to propose strategies that enhance its business performance. Using a qualitative methodology based on a de…
Academic stress has been a phenomenon that has attacked the mental health of students worldwide, especially in the current moments where the educational paradigm has changed due to the global health situation. This stud…
The teaching-learning process has been permeated by technological expressions that allow revealing trends in the forms of relationship between teachers and students; through the use of audiovisual resources inside and o…
This study analyzes the Škoda Experts automotive center with the aim of identifying its strengths and weaknesses to propose strategies that enhance its business performance. Using a qualitative methodology based on a de…
Postgraduate education has become increasingly crucial for nations in recent years, contributing to scientific, technological, and social progress. However, high dropout rates may undermine the benefits of postgraduate …
The importance of digital marketing in the competitive strategies of universities is evident, as evidenced by many institutions that, with accredited quality, operate in Colombia. In addition to highlighting this realit…
Colombia has experienced a strong demand from students from a wide variety of geographical locations and socioeconomic backgrounds who want access to higher education. To ensure the reception of all students, strategies…
In countries such as Colombia, the lack of coverage, geographical dispersion and the armed conflict have become obstacles that prevent part of the population from accessing university, perpetuating inequalities, and vul…
The objective is to analyze from ethics, morality, codes of ethics, Environmental Management Systems, Corporate Social Responsibility, self-regulation, advertising regulation and co-regulation, how these parameters can …
The purpose of this work is to reconstruct the administrative management of the owners (shopkeepers) of MSMEs (neighborhood shops), in the sector of the retail market in Colombia. A qualitative methodology based on part…
This research aims to analyse the implementation of gamification strategies in the knowledge management model at the organisational level. As a methodology, a literature review was conducted by analysing the identificat…
This study analyses the use of gamification as a strategy in the organisational communication process. A systematised literature review of 50 articles on the use of gamified strategies and organisational management was …
The importance of digital marketing in the competitive strategies of universities is evident, as evidenced by many institutions that, with accredited quality, operate in Colombia. In addition to highlighting this realit…
Purpose: To explore the characteristics of Art Workers in Colombia, expressed in terms of lifestyles and consumption practices, as well as the relationship between symbolic consumption and the social identity of the gro…
Aim: This study characterized t the profile of the entrepreneur in the individuals participating in the entrepreneur financing program Fondo Emprender, coordinated by the Servicio Nacional de Aprendizaje (SENA) between …
The relation between cognitive style and decision strategies in contexts of economic choice have not been explored in experimental contexts. In this study, the relationship between cognitive style and decision strategie…
Risk management as a strategic activity of organizations is increasingly common. This is due to a series of advantages that entrepreneurs recognize in it, which allows guaranteeing, to a greater or lesser extent, the su…