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1.850 coincidencias para «RED»
Camilo Mauricio Grillo Torres
The importance of digital marketing in the competitive strategies of universities is evident, as evidenced by many institutions that, with accredited quality, operate in Colombia. In addition to highlighting this reality, this work propose…
Alfredo Guzmán Rincón
El objetivo del presente artículo fue identificar qué comportamientos de búsqueda de información online mostraron los jóvenes españoles durante la pandemia por COVID-19, y la incidencia de estos en los comportamientos de autocuidado. Para …
Ruby Lorena Carrillo Barbosa
This article was prepared based on the research carried out by the University of Applied and Environmental Sciences and the Colombian Olympic Committee, in which the state of governance and legitimacy of Colombian sports federations is det…
Nuria Segovia García
The difficulties experienced by students in the use of Learning Management Systems (LMS) can generate, among others, problems of adaptation to the virtual methodology. The work presented is based on the analysis of the main difficulties ex…
Nuria Segovia García
Colombia has experienced a strong demand from students from a wide variety of geographical locations and socioeconomic backgrounds who want access to higher education. To ensure the reception of all students, strategies have been developed…
Marelby Amado Mateus
Customer satisfaction is a field widely researched in marketing for its influence on the success of companies, but it is also a challenge for e-retailers who must understand and manage the user experience, as well as the changing trends in…
Luis Carlos Cardenas Ortíz
The objective of this research is to know the perceptions of Colombian entrepreneurs (specifically, from the city of Barranquilla), about the impact that the use of social networks for the promotion and commercialization of its products an…
Ivon Dayann Gil Pedreros
Participación del docente investigador Ivon Dayann Gil Pedreros en el evento "Congreso universitario internacional sobre la comunicación en la profesión y la universidad de hoy:Contenidos, investigación, innovación y docencia", espacio aca…
Alfredo Guzmán Rincón
Participación del docente investigador Alfredo Guzmán Rincón en el evento "Congreso universitario internacional sobre la comunicación en la profesión y la universidad de hoy:Contenidos, investigación, innovación y docencia-Alfredo Guzmán R…
Alfredo Guzmán Rincón
Participación del docente investigador Alfredo Guzmán Rincón en el evento "Congreso universitario internacional sobre la comunicación en la profesión y la universidad de hoy:Contenidos, investigación, innovación y docencia-Alfredo Guzmán R…
Ivon Dayann Gil Pedreros
The Corruption Perceptions Index 2021 places Colombia among the worst coun- tries in the management of public resources worldwide, a situation that has been repeated over the last ten years, suggesting that public policies and legal tools …
Alfredo Guzmán Rincón
Introducción: el constructo grit predice el desempeño en distintos dominios; aunque con resultados variables en la estructura de las pruebas. El objetivo de la investigación es aportar evidencias de validez de la Grit-S, a través de la con…
Alfredo Guzmán Rincón
The study of the effects of university dropout has focused on the student, requiring attention to Higher Education Institutions (HEI). This work aims to model the effects of dropout on teaching and research as substantive functions for Col…
Camilo Mauricio Grillo Torres
The importance of digital marketing in the competitive strategies of universities is evident, as evidenced by many institutions that, with accredited quality, operate in Colombia. In addition to highlighting this reality, this work propose…
Camilo Mauricio Grillo Torres
Today, market conditions have made airlines adapt their strategic digital marketing actions, thereby creating a better two-way communication channel that improves interconnection with users, obtaining adequate recognition and brand positio…
Alfredo Guzmán Rincón
Social networks have become the scenario with the greatest potential for the circulation of disinformation, hence there is a growing interest in understanding how this type of information is spread, especially in relation to the mechanisms…
Alfredo Guzmán Rincón
El objetivo de este artículo es simular la productividad académico-científica en cuanto a artículos sometidos y publicados, ejecución de proyectos de investigación y procesos editoriales se refiere, desde la perspectiva de género tras la C…
Alfredo Guzmán Rincón
La deserción limita los beneficios personales y sociales de la educación. En este sentido, los estados e instituciones educativas buscan prevenir y mitigar este fenómeno mediante el desarrollo de políticas públicas e institucionales, sin e…
Alfredo Guzmán Rincón
The aim of this article was to identify the online information-seeking behaviours of young Spaniards during the COVID-19 pandemic, and the impact of these behaviours on self-care behaviours. A quantitative cross-sectional study was carried…
Alfredo Guzmán Rincón
The growing dropout and low permanence of rural students in higher education has become a central problem in the education system, both affecting the quality conditions of training programmes and preventing the materialisation of the benef…