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Artículos, libros, capítulos, patentes y desarrollo tecnológico.
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The Learning Management System (LMS) market has grown significantly, offering diverse options for delivering educational programs. Choosing the right LMS requires a comprehensive analysis covering multiple dimensions. This s…
The rapid expansion of higher education in countries such as Colombia is allowing access to university a wide range of heterogeneous studentss who increasingly see education as a key for improving. However, High dropout rates are …
Introduction:In the current digital age, artificial intelligence (AI) is crucial for advancing sustainable supply chains by addressing inefficiencies and reducing carbon emissions from growing energy demand. Methodol…
In the context of the prolonged internal armed conflict in Colombia, victims face unique challenges when trying to start their own businesses. In addition to the usual barriers such as obtaining financin…
Governments promote postgraduate education to maximize benefits such as the acquisition of knowledge and skills that enhance employability, job stability, and professional salaries, resulting in a better quality of life. Postgradua…
Feminist foreign policy is analyzed in the speeches published on two international conflicts in some government accounts of Colombia, Spain, Argentina, and El Salvador. To do so, a statistical analysis of the discourse and categorization o…
Introduction: The 4.0 revolution and the growing use of technologies such as artificial intelligence are transforming employment models and labor relations, generating greater demands and workloads that impact concentra…
Introduction: This article examines the impact of big data on the personalization of strategies in SMEs, highlighting its importance for predicting customer preferences and enhancing the personalization of products and services. However, S…
The coastal fog oases, known as Lomas, are distinct ecosystems that play a vital role in supporting community-based ecotourism initiatives, providing both economic and social benefits. However, these community associations have faced signi…
Organizational self-diagnosis is defined as a complete evaluation of the areas that affect the achievement of goals within an organization; a case study is applied to a SME in the gastronomic sector. The study aims to verify and explain th…
This study examines how fast food chains in Colombia utilize social media in their digital marketing efforts. It explores the strategies and content of the most active chains, employing a mixed-methods approach. The findings reveal a predo…
En Colombia, los docentes-investigadores han integrado tecnologías de la información y la comunicación (TIC) y herramientas de inteligencia artificial (IA) como ChatGPT y ChatPDF, que han transformado la forma en que se imparte la educació…
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Spain is the first European country in meat consumption. Meat consumption and it effects are frequently discussed in different areas due to the negative impact on environment and human health. Therefore, society needs to increase the aware…
Artificial intelligence is evolving rapidly and has given rise to tools such as ChatGPT, which has an impressive ability to create coherent content similar to that generated by humans. Although it still has certain shortcomings and errors,…
Virtual higher education is growing significantly and is characterised by the need to effectively articulate technology and the academic and instructional process. This study has sought to analyse the requirements for institutions to offer…
The research deals with the semiotic study of the last logo of the Colombian oil company, Ecopetrol S.A., addressing the Peircian concepts of the symbol and of the Immediate and Dynamic Objects, and the examination of the communications an…
International tests of massive application allow evaluating how individual, institutional, national, and family factors contribute to students’ educational achievement through their performance. Consequently, education evaluation is based …
This study analyzes the Škoda Experts automotive center with the aim of identifying its strengths and weaknesses to propose strategies that enhance its business performance. Using a qualitative methodology based on a descriptive case study…
This study determined and compared the career perceptions of Tourism and Hospitality undergraduate students, before and during the COVID-19 pandemic, in an emerging economy country, the approach is mixed methods and simple purposive random…