Artículos, libros, capítulos, patentes y desarrollo tecnológico.
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Introduction: Student dropout in technical and vocational higher education (TVHE) is commonly explained through individual or socioeconomic variables, relegating the structural role of organisational characteristics to the background. This…
Satisfaction, website reputation, and word of mouth (WOM) are widely recognised as key drivers of consumer behaviour in digital commerce; however, their combined effects on repurchase intention remain underexplored, particularly among youn…
Spain is a leading destination for migrants within the European Union, particularly from Latin America due to shared language and cultural proximity. The growth of the Latin American population has fostered the rise of ethnic media, coexis…
The importance of behavioral finance lies in its ability to explain and predict financial behaviors that do not align with traditional models of rational economics. This impacts financial markets by offering a perspective that challenges c…
This study aims to analyze the regional gaps in returns to education in Colombia during the 2021–2024 period, focusing on major urban centers and using Bogotá as the reference category. A microeconometric methodology was applied, estimatin…
Gaudí’s 2026 Centenary offers an opportunity to reconsider the territorial reach of his legacy. Although public, academic and cultural narratives construct a Barcelona-centred canon that often eclipses his works outside Catalonia, this stu…
In digital ecosystems, brand crises have become arenas for spontaneous consumer activism beyond corporate control. This study examines the emotional and symbolic responses of Instagram users to the trademark dispute between Frisby Colombia…
E-commerce has rapidly evolved into a dominant force in Latin American markets, reshaping how young consumers engage with digital platforms. Despite this growth, empirical models explaining repurchase intention remain limited and theoretic…
Brand loyalty is not merely a buzzword in the sports industry; it is a crucial factor for the sustainability of sports organizations. Sports managers do not just create brands that stand out in the market; they craft experiences that reson…
The study explores strategies to effectively promote sustainable products to Generation Z by examining the emotional impact of audiovisual stimuli. Through a mixed-methods approach, FaceReader software captured microexpressions, while open…
Libro de investigación titulado "Social Commitment In The Prevention Of Burnout Among Coffee Growers" elaborado por Cristian Camilo Osorio Ordoñez, que recoge los resultados de un proceso investigativo riguroso y aporta conocimiento en su …
Automated machine learning, known as AutoML, is a process that utilizes automated techniques and algorithms to develop machine learning models. This encompasses feature selection and preprocessing, algorithm selection, hyperparameter optim…
This umbrella review aimed to synthesize variables that explain dropout among students in preschool, primary, secondary, and high school education. The study focused on peer-reviewed articles indexed in SCOPUS, Web of Science, and ERIC, id…
In this article, the relationship between Brand Community Identification (BCI) and positive electronic Word of Mouth (eWOM) is analyzed, considering Social Identity (SI) as an explanatory variable. The sports brand CrossFit is used as a ca…
Identifying Ultimate Beneficial Owners (UBOs) in complex corporate structures is critical for financial transparency and preventing economic crimes. Recursive cycles in ownership networks exacerbate this challenge by increasing computation…
The tourism sector, in its ongoing pursuit of more responsible and sustainable development models, has identified the smart destination framework as an optimal paradigm for integrating innovation, technology, and sustainability. Within thi…
Bioplastics are gaining attention as sustainable alternatives to conventional plastics. This study examines public perception and willingness to adopt bioplastics in Bogotá through surveys of 127 participants. Findings show strong support—…
Objective: This study explores how financial and marketing strategies empower entrepreneurs to achieve sustainable business success in challenging contexts. Theoretical Framework: The research builds upon theories of strategic marketing, f…