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The tourism sector, in its ongoing pursuit of more responsible and sustainable development models, has identified the smart destination framework as an optimal paradigm for integrating innovation, technology, and sustainability. Within this context, agrotourism emerges as a strategic approach to rural development that not only diversifies the tourism offer but also fosters community resilience and environmental stewardship. This study presents a case analysis of the Asociación de Pequeños Productores Agropecuarios Visión Integral (APAVI), located in the province of Santa Elena, Ecuador, recognized for its leadership in agroecological production and sustainable development. For over fifteen years, APAVI has promoted agroecological practices in a territory of high ecological value, encompassing virgin forests with rich biodiversity (Colonche and Manglaralto parishes). Employing a participatory methodological approach, the study documents the outcomes of a model grounded in the restoration of agrobiodiversity, the application of appropriate technologies, and community-based training. The findings reveal a positive impact on 247 families, with significant empowerment of women and youth. Evidence of successful transitions to sustainable agricultural practices, farm diversification, and product commercialization is presented, demonstrating increased household income and enhanced natural resource management. The conclusions underscore that the APAVI model is not only economically viable and socially equitable but also serves as a foundational element in the development of a sustainable agrotourism destination. Statistical data from the project, implemented in collaboration with the NGO Heifer Ecuador, were analyzed with particular attention to the model’s replicability in smart tourism destinations. Key components include the integration of ICTs, sustainability principles, community engagement, environmental conservation, formalized partnerships, and standardized visitor experiences—positioning Santa Elena as a reference point for smart and responsible tourism.
| Código institucional | PROD-2026-0213 |
| ISSN | 1613-0073 |
| Revista | CEUR Workshop proceedings |
| Idioma | EN |
| Licencia | CC-BY-NC-SA OPEN ACCESS |
| Grupo(s) | Gestión, Ingenierí@ y Desarrollo Organizacional (COL0213531) |
| Línea de investigación | Analítica de Datos e Inteligencia Artificial en Sistemas de Software |
| Programa | Especialización en Ciberseguridad |
| Área OCDE | Ciencias Sociales |
| URI Minerva | https://sgi.redsummaeducation.education/minerva/item/214 |
Ferdinand Cruz, Andres Drouet, Marcelo Leon, Pedro Fabricio Echeverria Briones, Carlos Robalino Lazo (2025). Agricultural Tourism as a Strategy for Sustainability and Development of Smart Destinations: A Case Study of the APAVI Association. CEUR Workshop proceedings. https://sgi.redsummaeducation.education/minerva/item/214
@article{FerdinandCruz2025,
title = {Agricultural Tourism as a Strategy for Sustainability and Development of Smart Destinations: A Case Study of the APAVI Association},
author = {Ferdinand Cruz and Andres Drouet and Marcelo Leon and Pedro Fabricio Echeverria Briones and Carlos Robalino Lazo},
year = {2025},
journal = {CEUR Workshop proceedings},
issn = {1613-0073},
url = {https://sgi.redsummaeducation.education/minerva/item/214}
}