Resultados para "Business" · 60 coincidencias
Many methods have been developed since the 1980s to measure Brand Equity (BE). These methods range from theoretical and pragmatic approaches to qualitative methods that determine the rankings of remembrance, emotionalit…
In the context of the prolonged internal armed conflict in Colombia, victims face unique challenges when trying to start their own businesses. In addition to the usual barriers such as o…
Purpose: The study aims to examine China’s rising technological influence in Africa within the context of Industry 5.0 and how it compares to traditional powers like the European Union (EU) and the United States (US). D…
The general objective of the article is to critically examine the application of Human Capital Theory and assess the returns to education for economists, accountants, and business administrators in the Colombian context…
This research aimed to describe the characteristics of the factors that influence consumer behavior in food markets and supermarkets. The study was based on the theories of consumer behavior through the approaches outli…
Participación del docente investigador Camilo Mauricio Grillo Torres en el evento "II encuentro de investigadores de la Universidad Cooperativa de Colombia sede Bogotá en el ll WORLD BUSINESS TOUR", espacio académico or…
This study analyzes the Škoda Experts automotive center with the aim of identifying its strengths and weaknesses to propose strategies that enhance its business performance. Using a qualitative methodology based on a de…
This study analyzes the Škoda Experts automotive center with the aim of identifying its strengths and weaknesses to propose strategies that enhance its business performance. Using a qualitative methodology based on a de…
This research focuses on reconstructing the management for change that leads the management of the family farm "Los Cedros". This objective is developed using qualitative approaches from the research methodology: case s…
The objective is to analyze from ethics, morality, codes of ethics, Environmental Management Systems, Corporate Social Responsibility, self-regulation, advertising regulation and co-regulation, how these parameters can …
The purpose of this work is to reconstruct the administrative management of the owners (shopkeepers) of MSMEs (neighborhood shops), in the sector of the retail market in Colombia. A qualitative methodology based on part…
This research focuses on reconstructing the management for change that leads the management of the family farm "Los Cedros". This objective is developed using qualitative approaches from the research methodology: case s…
Purpose: To explore the characteristics of Art Workers in Colombia, expressed in terms of lifestyles and consumption practices, as well as the relationship between symbolic consumption and the social identity of the gro…
The incorporation of information and communication technologies (ICTs) in higher education has been carried out in a transversal manner within the curriculum, and the processes of formative research in both face-to-face…
Aim: This study characterized t the profile of the entrepreneur in the individuals participating in the entrepreneur financing program Fondo Emprender, coordinated by the Servicio Nacional de Aprendizaje (SENA) between …
Risk management as a strategic activity of organizations is increasingly common. This is due to a series of advantages that entrepreneurs recognize in it, which allows guaranteeing, to a greater or lesser extent, the su…
The objective of the investigation was to find out the reasons that the Colombian government has for not ratifying the Kyoto Convention in its initial part, which seeks to harmonize custom regulations on international b…
Colombia finds itself at a moment when, after having signed peace agreements, being in obligatory isolation due to a pandemic and the adaptation to a new normality, remains an option as a tourist destination, which gene…
The use of virtual platforms, especially social networks, has changed the way of promoting and disseminating both brands and products in the world. This has generated the need for companies to efficiently manage their p…
Participación del docente investigador Camilo Andrés Martinez Delgado en el evento "26th Euroasia Business and Economics Society", espacio académico orientado al intercambio de conocimientos, experiencias investigativas…