Alfredo Guzmán Rincón

Rural Higher Education in Colombia: A Public Policies evolution analysis

Education can be seen as a driver for social development because people with a higher level of education can access a better income and a better quality of life. The Colombian state has proclaimed various public policies that guarantee thi…

Prevention and Mitigation of Rural Higher Education Dropout in Colombia: A Dynamic Performance Management Approach.

Background: Dropout in higher education is a socio-educational phenomenon that has the scope to limit the benefits of education as well as to widen social disparities. For this reason, governments have implemented various public policies f…

Symbolic consumption as a non-traditional predictor of brand loyalty in the sports industry, football club segment

Brand loyalty is one of the main objectives of marketing, due to its impact on the sustainability of organisations; however, the explanation of how this type of loyalty is built in the sports industry is complex, due to the way it is organ…

Social networks, disinformation and diplomacy: a dynamic model for a current problem

Disinformation is spread to manipulate public opinion for malicious purposes. Mathematical modeling was used to examine and optimize several strategies for combating disinformation—content moderation, education, and counter-campaigns. We i…

Student experience scale: Factor analysis in higher education institutions

Introduction: In the context of higher education, the student experience (SX) has an important impact on student satisfaction and the perceived value of the training service received. For these reasons, higher education institutions (HEIs)…

Relationship between perceived value, student experience, and university reputation: structural equation modeling

Research regarding university management from the field of marketing has been increasing, as well as the differential strategies designed by universities to attract and retain both students and teachers. One of them is obtaining high-quali…

Meat Consumption and sustainability: Attitudes in Spanish younger generations

Spain is the first European country in meat consumption. Meat consumption and it effects are frequently discussed in different areas due to the negative impact on environment and human health. Therefore, society needs to increase the aware…

Implementation of the Digital Government Public Policy in Colombia: Lessons Learned from Public Entities

The digital government policy aims to improve the efficiency, transparency, and quality of the services provided by the state. Research on this policy has been conducted from the perspective of the interaction between the state and each of…

IV Coloquio Internacional de Investigación y Administración

Participación del docente investigador Alfredo Guzmán Rincón en el evento "IV Coloquio Internacional de Investigación y Administración", espacio académico orientado al intercambio de conocimientos, experiencias investigativas y reflexiones…

4° Seminario de Investigación Cualitativa

Participación del docente investigador Alfredo Guzmán Rincón en el evento "4° Seminario de Investigación Cualitativa", espacio académico orientado al intercambio de conocimientos, experiencias investigativas y reflexiones especializadas en…

Congreso Universitario Internacional sobre Contenidos, Investigación, Innovación y Docencia

Participación del docente investigador Alfredo Guzmán Rincón en el evento "Congreso Universitario Internacional sobre Contenidos, Investigación, Innovación y Docencia", espacio académico orientado al intercambio de conocimientos, experienc…

V Encuentro Internacional EAN 2023