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5 coincidencias para «digital marketing»
Camilo Mauricio Grillo Torres
This study examines the implementation of digital networks in lodging establishments in the 'La Candelaria' area of Bogotá, Colombia, through a descriptive multicriteria approach using the Analytic Hierarchy Process (AHP), integrating dime…
Camilo Mauricio Grillo Torres
This study examines how fast food chains in Colombia utilize social media in their digital marketing efforts. It explores the strategies and content of the most active chains, employing a mixed-methods approach. The findings reveal a predo…
Camilo Mauricio Grillo Torres
The importance of digital marketing in the competitive strategies of universities is evident, as evidenced by many institutions that, with accredited quality, operate in Colombia. In addition to highlighting this reality, this work propose…
Camilo Mauricio Grillo Torres
The importance of digital marketing in the competitive strategies of universities is evident, as evidenced by many institutions that, with accredited quality, operate in Colombia. In addition to highlighting this reality, this work propose…
Camilo Mauricio Grillo Torres
Today, market conditions have made airlines adapt their strategic digital marketing actions, thereby creating a better two-way communication channel that improves interconnection with users, obtaining adequate recognition and brand positio…