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391 coincidencias para «Use»
María Margarita Gutiérrez Gutiérrez
The research deals with the semiotic study of the last logo of the Colombian oil company, Ecopetrol S.A., addressing the Peircian concepts of the symbol and of the Immediate and Dynamic Objects, and the examination of the communications an…
Suelen Emilia Castiblanco Moreno
This study seeks to understand how micro, small, and medium-sized enterprises (MSMEs) can be innovative while developing their reputation. In doing so, this study focuses on com- panies classified as promoters of Colombia’s “orange economy…
Luis Carlos Cardenas Ortíz
This research focuses on knowing the levels of stress in small entrepreneurs from Barranquilla in the framework of virtual economic activity due to the confinement in Colombia, under an analytical perspective, considering testimonies of en…
Iván Felipe Medina Arboleda
International tests of massive application allow evaluating how individual, institutional, national, and family factors contribute to students’ educational achievement through their performance. Consequently, education evaluation is based …
Dustin Tahisin Gómez Rodríguez
The Department of Caquetá is located in the Amazon region of the Colombian state. Since its creation in the 19th century, it has been neglected by institutions, which has contributed, among other variables, to socio-economic and socio-envi…
Alfredo Guzmán Rincón
Over the past 20 years, the construct of perceived value has been the subject of much research, most of it applied to the service sector. The intangible nature of this sector requires an in-depth analysis of customer perceptions of what th…
Camilo Mauricio Grillo Torres
The teaching-learning process has been permeated by technological expressions that allow revealing trends in the forms of relationship between teachers and students; through the use of audiovisual resources inside and outside the classroom…
Marcos Miguel Arias Díaz
Alfredo Guzmán Rincón
Purpose: This study aims to analyze how entrepreneurial ecosystem variables are associated with variations in a proxy measure of cultural and social norms, interpreted from women's perspectives in the Global South. Design/methodology/appro…
Camilo Mauricio Grillo Torres
The importance of digital marketing in the competitive strategies of universities is evident, as evidenced by many institutions that, with accredited quality, operate in Colombia. In addition to highlighting this reality, this work propose…
Magda Alejandra Martinez Daza
This research focuses on reconstructing the management for change that leads the management of the family farm "Los Cedros". This objective is developed using qualitative approaches from the research methodology: case study, supported by t…
William Moreno López
Less known than the expropriation of land, perpetrated by paramilitaries in Colombia since the end of the previous century, are the causal relationships underlying this phenomenon; In the perspective of contributing to the discussion in or…
Ruby Lorena Carrillo Barbosa
This article was prepared based on the research carried out by the University of Applied and Environmental Sciences and the Colombian Olympic Committee, in which the state of governance and legitimacy of Colombian sports federations is det…
Nuria Segovia García
The difficulties experienced by students in the use of Learning Management Systems (LMS) can generate, among others, problems of adaptation to the virtual methodology. The work presented is based on the analysis of the main difficulties ex…
Nuria Segovia García
Colombia has experienced a strong demand from students from a wide variety of geographical locations and socioeconomic backgrounds who want access to higher education. To ensure the reception of all students, strategies have been developed…
Nuria Segovia García
In countries such as Colombia, the lack of coverage, geographical dispersion and the armed conflict have become obstacles that prevent part of the population from accessing university, perpetuating inequalities, and vulnerability. The resu…
María Margarita Gutiérrez Gutiérrez
The objective is to analyze from ethics, morality, codes of ethics, Environmental Management Systems, Corporate Social Responsibility, self-regulation, advertising regulation and co-regulation, how these parameters can impact companies and…
Marelby Amado Mateus
Customer satisfaction is a field widely researched in marketing for its influence on the success of companies, but it is also a challenge for e-retailers who must understand and manage the user experience, as well as the changing trends in…
Magda Alejandra Martinez Daza
The aim was to systematize the pedagogical strategy of training and evaluation of research, oriented to undergraduate students linked to a virtual seedbed, which leads to academic-scientific communication and dissemination. A qualitative m…
Magda Alejandra Martinez Daza
The purpose of this work is to reconstruct the administrative management of the owners (shopkeepers) of MSMEs (neighborhood shops), in the sector of the retail market in Colombia. A qualitative methodology based on participatory action re-…