Resultados para "Use" · 131 coincidencias
In digital ecosystems, brand crises have become arenas for spontaneous consumer activism beyond corporate control. This study examines the emotional and symbolic responses of Instagram users to the trademark dispute bet…
Purpose: This study analyses the determinant variables influencing responsible AI consumption from the perspective of non-specialised users in Colombia. Given the increasing adoption of AI across various sectors, unders…
. The objective of this study is to analyze the impact of artificial intelligence tools on university students' academic performance, controlling for individual, educa-tional, and technological characteristics. The rese…
Platform-mediated work has become a defining feature of global labor markets, yet research continues to conceptualize worker vulnerability primarily as an individual condition or an unintended by-product of regulatory g…
La innovación consistió en el diseño, documentación e implementación de un proceso integral para fortalecer la presencia digital, la autonomía web, la accesibilidad, el rendimiento, el posicionamiento SEO y el marketing…
This study examines how traditional restaurants on the Colombian Atlantic coast employ visual communication strategies on social media platforms to represent gastronomic heritage within contemporary visual culture. Grou…
Spain is a leading destination for migrants within the European Union, particularly from Latin America due to shared language and cultural proximity. The growth of the Latin American population has fostered the rise of …
The importance of behavioral finance lies in its ability to explain and predict financial behaviors that do not align with traditional models of rational economics. This impacts financial markets by offering a perspecti…
This review article explores the main contemporary trends in legal research in Colombia based on the analysis of book chapters and scientific papers published between 2015 and 2025. It examines thematic, geopolitical, a…
Gaudí’s 2026 Centenary offers an opportunity to reconsider the territorial reach of his legacy. Although public, academic and cultural narratives construct a Barcelona-centred canon that often eclipses his works outside…
In digital ecosystems, brand crises have become arenas for spontaneous consumer activism beyond corporate control. This study examines the emotional and symbolic responses of Instagram users to the trademark dispute bet…
Introduction: The evolution of Occupational Safety and Health (OSH) regulations reflects a continuous growth in awareness of worker protection. This study reviews the historical evolution of OSH regulations in Colombia,…
This umbrella review aimed to synthesize variables that explain dropout among students in preschool, primary, secondary, and high school education. The study focused on peer-reviewed articles indexed in SCOPUS, Web of S…
In this article, the relationship between Brand Community Identification (BCI) and positive electronic Word of Mouth (eWOM) is analyzed, considering Social Identity (SI) as an explanatory variable. The sports brand Cros…
The tourism sector, in its ongoing pursuit of more responsible and sustainable development models, has identified the smart destination framework as an optimal paradigm for integrating innovation, technology, and sustai…
Bioplastics are gaining attention as sustainable alternatives to conventional plastics. This study examines public perception and willingness to adopt bioplastics in Bogotá through surveys of 127 participants. Findings …
Introduction:This article addresses the lack of analytical tools for evaluating teacher performance in Learning Management Systems such as Moodle, despite their ability to monitor student progre…
Introduction: Human civilization has been built upon the uncontrolled exploitation of natural resources, creating a process of collision with the natural world, making the idea of sustainable development almost a utopia…
Internal armed conflict in Colombia left communities facing gaps in infrastructure, basic services, and economic opportunities. In this context, entrepreneurship training emerged as a promising strategy for the reconstr…