Camilo Mauricio Grillo Torres

Enfoque de sistemas integrados de gestión en desempeño de organizaciones para toma de decisiones

Producto de divulgación pública de la ciencia titulado "Enfoque de sistemas integrados de gestión en desempeño de organizaciones para toma de decisiones" desarrollado por Camilo Mauricio Grillo Torres en el marco de las actividades de apro…

El arte de investigar: experiencia desde los semilleros de investigación

Importancia del marketing digital en universidades colombianas con calidad acreditada :Aportes para la cualificación de su uso

The importance of digital marketing in the competitive strategies of universities is evident, as evidenced by many institutions that, with accredited quality, operate in Colombia. In addition to highlighting this reality, this work propose…

Agricultura familiar, gestión administrativa y desarrollo organizacional: Caso, caficultores de cafés especiales, origen Cauca

This research focuses on reconstructing the management for change that leads the management of the family farm "Los Cedros". This objective is developed using qualitative approaches from the research methodology: case study, supported by t…

Contribución del contenido online y su aporte a identidad institucional de las librerías colombianas

Persistencia y crecimiento de la pobreza: balance frustrante tras veinticinco años de transferencias monetarias condicionadas en América Latina

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Importance of digital marketing in Colombian universities with accredited quality. Contributions to the qualification of its use

The importance of digital marketing in the competitive strategies of universities is evident, as evidenced by many institutions that, with accredited quality, operate in Colombia. In addition to highlighting this reality, this work propose…

Desenho de cenários estratégicos para o ecoturismo na Colômbia

The article presents the results obtained in the elaboration of the design of strategic scenarios in ecological marketing, in areas of influence of the UCC, from the point of view of the prospective and the analysis of social networks, sin…

Análise do conteúdo digital e sua contribuição para a identidade online das companhias aéreas na Colômbia

Today, market conditions have made airlines adapt their strategic digital marketing actions, thereby creating a better two-way communication channel that improves interconnection with users, obtaining adequate recognition and brand positio…

Family farming, administrative management and organisational development: The case of speciality coffee farmers, Cauca origin

This research focuses on reconstructing the management for change that leads the management of the family farm "Los Cedros". This objective is developed using qualitative approaches from the research methodology: case study, supported by t…

Análisis de las falencias de la administración de fincas ganaderas en el municipio de Toledo

El uso de las nuevas tecnologías en el posicionamiento de las pymes -pequeñas y medianas empresas- de textiles en la ciudad de Medellín, Colombia, 2021