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Reputation, Identity, and Symbolic Defence The Role of the Consumer in Digital Brand Crises – The Frisby Case

In digital ecosystems, brand crises have become arenas for spontaneous consumer activism beyond corporate control. This study examines the emotional and symbolic responses of Instagram users to the trademark dispute bet…

Visual Storytelling And Gastronomic Heritage: Digital Narratives of Traditional Caribbean Restaurants on Social Media

This study examines how traditional restaurants on the Colombian Atlantic coast employ visual communication strategies on social media platforms to represent gastronomic heritage within contemporary visual culture. Grou…

Narratives of Latin American Immigrant Media in Spain

Spain is a leading destination for migrants within the European Union, particularly from Latin America due to shared language and cultural proximity. The growth of the Latin American population has fostered the rise of …

Reputation, Identity, and Symbolic Defence The Role of the Consumer in Digital Brand Crises – The Frisby Case

In digital ecosystems, brand crises have become arenas for spontaneous consumer activism beyond corporate control. This study examines the emotional and symbolic responses of Instagram users to the trademark dispute bet…

Rescuing And Socializing Ancestral Knowledge: The "Guineo Paso" in Aracataca And Ciénaga, Magdalena, Colombia

Objective: This study aims to rescue and disseminate the production of "Guineo Paso" in Colombian cuisine, emphasizing its connection to agroecology, ancestral knowledge, and the territorial context of Aracataca and Cié…